MITANE, AKITA — LENTO

LENTO

Know a place.
Wear its story.
Carry it into the future.

Clothing born in Mitane, Akita. We preserve the landscape and the care of its people in every piece.

Discover three local colors
A farmer harvesting junsai on a pond surrounded by trees in Mitane
A landscape that begins our story — Mitane

WHY WE MAKE

What can we do
from this small town?

Population decline is a serious challenge in Akita. Faced with that reality, we began asking what we, as a sewing company in Mitane, could do for the place we call home.

LENTO begins with getting to know what is here and using it with care. Each garment carries a new story of this community—a piece with a character all its own.

THREE COLORS OF MITANE

Local materials. Unexpected colors.

Junsai, Akita cedar, and melon. Three natural materials, each with its own gentle color.

Junsai dye material
Junsai (water shield)
Khaki T-shirt colored with junsai dye
NATURAL DYE

Junsai dye

Khaki

Junsai, or water shield, is one of Mitane’s signature crops. Carefully harvested by hand, this plant gives our clothing a gentle khaki tone.

Akita cedar dye material
Akita cedar
Pink T-shirt colored with akita cedar dye
NATURAL DYE

Akita cedar dye

Pink

Akita cedar yields a soft pink when its color is brought into fabric—a new expression of a tree deeply connected to Akita.

Melon dye material
Melon
Cream T-shirt colored with melon dye
NATURAL DYE

Melon dye

Cream

Sweet, juicy melons are another of Mitane’s gifts. Their gentle cream color brings a little of the local harvest into everyday clothing.

Three LENTO T-shirts in pink, khaki, and cream beside a ribbon-wrapped gift box
The colors of Mitane, for someone special.

THE STORY CONTINUES

The next season,
the next story.

When autumn comes to Mitane, the rice harvest begins. We hope to preserve those autumn colors in clothing, too. Our work continues, carrying the changing landscape and the care of this community into the future.

ONLINE STORE

Wear a little
of Mitane.

Visit the online store